I started out my career in data analysis and insight for dunnhumny, Kantar and Exponential, working with brands such as Tesco, Diageo, British Airways and Campbells to advise on customer rooted marketing strategy. This grounding combined with communications skills provides me with a unique skillset and I’m often called on to undertake research, analyse data and deliver insightful reports.
- Wysa – All Worked Up and Youth Report – analysis of employee mental health and its implications for companies – https://www.wysa.com/case-studies-and-reports
- Tribepad – End Ghosting – a campaign with Resolut looking at impact of ghosting in recruitment https://end-ghosting.com/
- Mind’s Censuswide polling for nationwide PR campaign for Time to Talk Day https://www.mind.org.uk/news-campaigns/news/uk-hiding-behind-a-brave-face-to-avoid-speaking-about-mental-health/