Public Relations
PR is about building your brand, boosting your reputation, and becoming someone that people remember. Good PR is strategic, focused, and resonates with your ideal client or audience. I’ve worked on international campaigns and with small start-ups. But the process is always the same.
I understand what your message is and who your key audience is. And then we connect the dots, using media relations, content, interviews and awareness campaigns.
Good public relations, whether you’re working with a freelance PR or a PR agency, should be focused on your end goal. That’s not being in twenty magazines, but being in the right magazines, websites, newspapers or blogs where your end audience are, with a message that they will be receptive to. It’s about raising your profile in an effective way.
From charity PR to literature PR, event PR to business PR, I’ve done it all. And succeeded.